Why do you want a Rolex?
The first point to consider when buying a Rolex is why you want to get one. Is it simply for a status symbol? Is it a reward for having been successful in business or another area of your life? Do you need it so you can keep your watch on when diving or swimming on holiday? Or are you more concerned with the practicalities of owning a watch – making sure that it will last for years without needing replacing? Whatever you want it for, there will be a Rolex to match your needs (although it is worth noting that every single Rolex watch is made to the highest quality), and researching each model will give you the knowledge you need to make the best decision for you. Or better yet, ask a specialist Rolex dealer who will be able to advise you on what will look the best or what will best match your personality, whatever your requirements are.
Your Style (And Lifestyle)
With many watch enthusiasts, style is the next most important thing after reliability, and what is good about Rolex watches is that they never really go out of fashion; they have a timeless style and quality to them.
For something simple and classic, the Rolex Oyster Perpetual Air King 14000 does the job. With a stainless steel Rolex Oyster case, smooth bezel, silver dial with index markers, and a steel Oyster bracelet, this watch is a fancy Rolex without all the fuss. If, however, you want something a little flashier and ‘out there’, a Rolex Day Date 18038 could be perfect for you. It has a black diamond dial, fluted bezel, and an 18ct President bracelet with a concealed clasp.
If you’re a woman and think that some of the Rolex designs may be too manly or bulky-looking for your tastes, there are a wide variety of Rolex watches that are designed just for ladies, such as the Lady Datejust range. Included in this is the Rolex Pearl Master 80298, a dazzling women’s watch with factory set diamond bezel and bracelet. This watch has an 18ct yellow gold case on an 18k yellow gold President bracelet with diamonds. It is simply stunning, and practical as well – it is water resistant up to 100 metres. In general, the female-design Rolex watches are slimmer and more elegant looking than most of their male-design counterparts.
If your lifestyle includes lots of swimming or other under water activities, going for a watch designed for diving – such as the Rolex Sea Dweller series – can meet both your style and lifestyle requirements.
Legal Issues
Unfortunately, with so much success and admiration comes the inevitability of counterfeiting. You can generally tell the difference by looking out for a few tips: genuine Rolex watches are heavy due to the quality of the metal used to make them, they have pointed second and minute hands (or a bulbous hour hand end in the case of some of the sports models), and they also include a hologram-encoded sticker on the case back, featuring the Rolex Crown logo.
Going to a trusted dealer – whether in person or online – can eliminate any counterfeit worries, and make sure you ask for the original documentation that should come with the watch. This includes any official serial numbers from when it was manufactured, so you can be sure it’s the real deal.
Wide Variety
Rolex have been producing high quality, reliable watches for over 100 years, and the company continues to grow as one of the leading watch designers and manufacturers around. They specialise in functional, durable wristwatches with timeless style and elegance, and with such a wide range, you’re bound to find a watch to suit both your needs and your personality.
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